We take a holistic view of the New Mobility with the core themes "Connected Vehicles," "Autonomous Vehicles," "E-Mobility," "Urban Mobility" and "Mobility Services." The work of the New Mobility Lab is driven by the needs of our members. Our goal is to expose the community to the latest technology and business trends to inspire new thinking. Where should you place your future bets? What are fads that come and go? We help our members envision the future and create an environment where they can co-create the New Mobility World®.

We work best when we develop strategic relationship and a deep understanding of your innovation challenges. Our aspiration is not only to discover the most relevant startups to address your innovation needs. We strive to help create breakthrough ideas based on our holistic view of the mobility and transportation space.

In order for companies to not only survive, but to thrive in this new world, they need to become part of the community that creates the future, rather than watch from a distance. Most traditional players struggle with new technologies that are at the core of emerging business models. They fail to make new connections to become part of the emerging mobility ecosystem.

To address the complex challenges ahead, cross-industry collaboration is required. New partnerships need to be formed to transform physical products into the digital and connected solutions of tomorrow. However, most companies are still stuck in traditional industry silos and remain predominantly inward focused.

Corporate R&D tends to work well for sustained innovation where incremental changes continue to optimize existing products. However, internal R&D tends to fail when it comes to disruptive innovation. Which Automotive R&D team would have envisioned Waze, UBER or Hyperloop? How will your organization create new, forward thinking business models? How will you master the technologies required to create the future?